Louis Vuitton has announced that American actor Jeremy Allen White is joining the House as its new ambassador. With his powerful performances and distinct personal style, Mr. White becomes part of the Louis Vuitton family in a collaboration that ties together his rising presence in entertainment with the House’s creative direction under Pharrell Williams.
The announcement follows his standout appearances in Louis Vuitton at major cultural moments this year, including the MET Gala’s “Superfine: Tailoring Black Style” edition in May and the SAG Awards in February. Both appearances signaled the early stages of a growing connection between the actor and the French fashion house, with Mr. White bringing a grounded, unforced sense of style that felt completely his own.
Pharrell Williams, Louis Vuitton’s Men’s Creative Director, said, “Jeremy’s got a quiet confidence and authenticity that you can’t fake. It’s effortless. At Louis Vuitton, it’s about real people who move culture forward—and Jeremy lives that. We’re proud to welcome him into the family.”
Born and raised in New York City, Jeremy Allen White has been part of the film and television industry for over two decades. While his role as Carmy in The Bear earned him three consecutive Golden Globe Awards for Best Actor in a Television Series and international acclaim, his career has never been limited to one genre. From the emotional complexity of his early role in Shameless to the reflective tone of the short film Cornflower, Mr. White has consistently chosen roles that speak to his range as an actor. Most recently, he appeared in The Iron Claw, and is set to portray Bruce Springsteen in the upcoming film Deliver Me from Nowhere.
The actor was also in the news last year for his campaign with Calvin Klein, where he reprised the brand’s iconic 1992 ad that featured Mark Wahlberg.
The partnership with Louis Vuitton reflects not only Mr. White’s growing influence in film and culture but also his alignment with the House’s evolving vision. As Louis Vuitton continues to build on its creative momentum, this ambassador role places Mr. White in a global spotlight — not just as an actor, but as a cultural figure who brings intention, clarity, and a personal sense of style to everything he does.
