July 8, 2021: JADE by Monica & Karishma, known for reinventing the norms of Indian couture by blending Indian handcraft culture with global trends, takes inspiration from their own personal collection of classic silver jewelry to create ‘Shubhra’, a line for modern day brides woven with subtle silver strands.
Every outfit is driven by the elegance and suppleness of silver, resulting in an everlasting fashion statement with the label's signature writing.
Shubhra is a fresh take on a traditional approach, where silver is entrenched into the collection through revered ancient processes while embracing a modern perspective.
Monica Shah of JADE says, “We are passionate about silver! Silver has always been a favorite, be it jewelry or artefacts. We bring this age-old form of silver craft into our work for the first time. This metallic hue is perfect for injecting celebrations with just the right touch of chic sparkle. Shubra is for women who love Indian craft and are not afraid to try something different.”
Brimming with simple sophistication and fine craftsmanship, the entire range is bathed in shades of blush pink, pewter, Aegean blue, Marsala and Champagne gold to offer a beautiful color palette to silver.
