LOEWE has officially unveiled its largest Asian flagship, Casa Loewe Shanghai, a sprawling 695 m² space. Situated in the heart of Jing’an district at the prominent intersection of Nanjing West and Changde Road, the store offers a fully immersive experience of LOEWE.
This flagship brings the brand’s complete range under one roof, featuring men’s and women’s ready-to-wear, bags, small leather goods, accessories, eyewear, shoes, jewelry, home scents, and store-exclusive products. The artistic interior of the store conveys the brand’s deep love for craftsmanship and its signature balance of modernity and tradition.
The exterior is bright with a gold ceramic façade, constructed from handcrafted, enamelled 35,536 tiles sourced from Spain. This shimmering structure interacts with natural light, creating a dynamic, ever-changing reflection. Incredibly, it took three months to create this effect.
Inside, LOEWE’s refined aesthetic unravels through a palette of white, brown, gold, orange, and green, contrasted against materials such as marble, brass, glass, and oak. The result is a space that is both minimalist and richly textured, true to the house’s ethos.
Drawing inspiration from an eclectic collector’s home, Casa Loewe Shanghai features a thoughtfully selected mix of furniture, including tangerine Berin Club chairs, azure blue Utrecht chairs by Gerrit Thomas Rietveld, Isamu Noguchi lamps, George Nakashima’s Conoid Cushion chairs, and a floating stone tables by Axel Vervoordt.
Artistic craftsmanship is further highlighted through ceramics by John Ward, woven bamboo works by Hafu Matsumoto, and an oak vessel by Ernst Gamperl. The store is furnished with LOEWE’s signature tufted puffer benches, floating terrazzo tables, and black iron martini tables, adding a tactile element to the space.
The space is further enriched by vibrant artworks by Ken Price, Merlin James, Paul Thek, Uri Aran, Christodoulos Panayiotou, Jordan Belson, Edwin T Hall and Mahesh Baliga. Later, two more standout works are set to join the collection, Takayuki Sakiyama’s stoneware sculpture Chōtō (Listening to the Waves), which received a special mention at the LOEWE FOUNDATION Craft Prize 2021, and LOEWE FOUNDATION Craft Prize 2022 winner Dahye Jong’s intricate horsehair and stainless steel spheres, commissioned for the LOEWE Lamps Project 2024.
